Sakeology Center was introduced on TeNY’s overseas broadcast program “ENJOY NIIGATA’S KINGDOM”

Television Niigata Network Co., LTD, Japan (TeNY) has set up the project “Disseminating the Appeal of Sake from the Point of View of Sakeology to the World”, having been adopted by the Ministry of Internal Affairs and Communications, Japan, as its “Development Projects to Promote Overseas Expansion of Broadcasting Content”. TeNY has produced a TV program for broadcast overseas to broaden the sake culture of Niigata from the perspective of “Sakeology”, which is the world’s first academic discipline, established in cooperation with industry, government, academia: Niigata Prefecture, Niigata Sake Brewers Association, and Niigata University.

We would like you to watch the program if you live in the following countries/regions.



Channel:  AXN Channel (KC GLOBAL MEDIA)

16 Broadcasting countries/regions:  Indonesia, Thailand, Singapore, Malaysia, Philippines, Macau, Vietnam, Myanmar, Palau, Hong Kong, Sri Lanka, Maldives, Cambodia, Papua New Guinea, Brunei, China (limited to certain hotel distribution channels)

On-air Date & Time:  [Episode 1] Monday, January 25, 2021, 19:25 – 19:55  [Episode 2] Tuesday, January 26, 2021, 19:25 – 19:55

Rerun:  [Episode 1] Saturday, January 30, 2021, 15:10 – 15:40  [Episode 2] Sunday, January 31, 2021, 15:10 – 15:40

*On-air time may vary by country.

Program Introduction Video Clip & AXN Original Website:

Introduction Video Clip “ENJOY NIIGATA’S KINGDOM”

AXN CHANNE (Official website)

Digest Version of the Introduction Video Clip of Sakeology Center: